Job Details:
We are seeking a Business Development Manager to drive growth in FPGA-based solutions in the global Machine Vision market! This role focuses on expanding design wins across a wide range of vision systems – from entry-level smart cameras to high-end multi-sensor platforms and frame grabbers. You will act as the bridge between customers, product management, engineering, and ecosystem partners to position FPGA solutions against competing architectures including ASSPs, GPUs, and microcontroller-based platforms.
Machine vision is shifting toward higher data rates, multi-sensor fusion, and edge AI. FPGAs are uniquely positioned to unify sensing, processing, and control – but winning requires strong technical business leadership at the system level.
What you'll do
1. Market Development & Strategy
Identify and prioritize target segments including:
IP providers and software stack vendors (vision libraries, AI frameworks)
Automotive Tier-1 suppliers and transportation system integrators
Enable joint solutions and reference designs to accelerate customer adoption
4. Sales Enablement & Execution
Develop high-impact sales collateral including, Solution briefs, Reference architectures (multi-camera, edge AI systems), Competitive positioning vs alternative technologies, ROI / TCO analyses
Support Sales teams with:
Use-case driven messaging for Automotive and Transportation applications
Customer presentations and technical positioning
Opportunity qualification and deal progression
Deliver presentations at customer meetings, industry events, and trade shows
5. Internal Collaboration
Provide structured market feedback to product management and engineering
Influence product direction based on customer needs related to:
I/O bandwidth and connectivity
Memory architecture
Edge AI capabilities
Packaging and integration
Support pricing discussions and business case development
The pay range below is for Bay Area California only. Actual salary may vary based on a number of factors including job location, job-related knowledge, skills, experiences, trainings, etc. We also offer incentive opportunities that reward employees based on individual and company performance.
$166.9K - $241.6K USD
We use artificial intelligence to screen, assess, or select applicants for the position. Applicants must be eligible for any required U.S. export authorizations.
Requirements
5+ years of experience in:
Machine vision, imaging systems, or embedded edge systems
Awareness of safety-driven design considerations aligned with ISO 26262 & IEC 61508
Prior experience with:
Camera OEMs
Frame grabber companies
Vision system integrators
MBA or business training is a plus
Job Type:
Regular
Shift:
Shift 1 (United States of America)
Primary Location:
San Jose, California, United States
Additional Locations:
Posting Statement:
All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.
Bachelor’s Degree in Electrical Engineering, Computer Engineering, or related field (Master’s