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Snapshot

Winn.ai was founded in 2021 by Eldad Postan-Koren (CEO) and Bar Haleva (CTO). Headquartered in Tel Aviv, the company operates as a privately held startup. In late 2022, Winn.ai announced a $17 million seed funding round led by Insight Partners and S-Capital. The product is an AI-powered assistant designed for sales teams that automates CRM updates and tracks conversations during meetings.

Core Activity

The primary product acts as a real-time virtual assistant for Account Executives and sales representatives. It joins video conference calls on platforms such as Zoom, Google Meet, and Microsoft Teams, listens to the conversation, and identifies answers corresponding to predefined sales methodologies like MEDDIC or BANT. It then automatically inputs this data into CRM platforms, specifically Salesforce and HubSpot, eliminating manual data entry for the sales team.

Market Position

Winn.ai sits at the intersection of conversation intelligence and CRM automation. While platforms like Gong and Chorus.ai focus heavily on post-call analysis and sales coaching, Winn.ai emphasizes real-time tracking and automatic CRM data entry during the call itself. It also serves as an alternative to workspace and pipeline management tools like Dooly and Scratchpad that aim to reduce administrative work for sales representatives.

Israel Presence

The company is based in Tel Aviv, where its R&D and product teams are located. Both founders are Israeli. As an early-stage startup, its local hiring focuses primarily on software engineering, machine learning, and product management roles to develop the core AI models and expand CRM integrations.

Winn

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