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Nayax is an Israeli fintech company headquartered in Herzliya. It is publicly traded on the Tel Aviv Stock Exchange and on NASDAQ under the ticker NYAX. Nayax provides cashless payment and management solutions for unattended retail — primarily vending machines, EV charging stations, laundromat equipment, and similar self-service devices.

Nayax's primary business is enabling operators of unattended point-of-sale devices to accept cashless payments (credit/debit cards, mobile wallets, and contactless methods) and to monitor and manage those devices remotely. The company sells both hardware payment terminals and a cloud-based management platform (IRIS) that provides telemetry, transaction data, and business analytics to operators. Its customers are predominantly small-to-medium-sized operators of vending and unattended retail equipment, as well as larger enterprise fleet operators.

The core hardware product is a line of cashless payment terminals designed for unattended environments — ruggedized, capable of operating in outdoor or temperature-variable conditions. The IRIS platform is the accompanying SaaS management layer, offering remote machine monitoring, sales reporting, and consumer engagement tools. Nayax also operates a consumer-facing loyalty and payments app. The company has expanded into EV charging payment infrastructure as that market has grown.

Nayax competes in the unattended payments space against companies such as USA Technologies (now Cantaloupe) in the North American market. The company has pursued international expansion across Europe, Asia-Pacific, and Latin America. Its dual listing on both TASE and NASDAQ reflects an intent to access both Israeli and US institutional capital markets.

Nayax is headquartered in Herzliya, Israel. The founding team and core R&D functions are based in Israel. The company was founded by Israeli entrepreneurs and maintains its primary engineering and product development operations in Israel.

Nayax

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