posting velocity //
Based on 78 events over 90 days. Green days had more opens than closes, red vice-versa. The dark line is the 7-day rolling average.
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Window: 180 days back. Don't read the mean — the long tail biases it. Median and percentiles are the honest summary.
Republish rate
21.2%
24 / 113 of closed jobs reposted within 60 days
The core offering is the Mobile Attribution and Analytics suite. Alongside this, AppsFlyer operates Protect360, a product designed to detect and block mobile ad fraud such as click injection and device farming. Another major product is OneLink, a deep-linking engine that routes users from web links directly to specific in-app pages. In response to ecosystem changes deprecating device-level identifiers (like IDFA), AppsFlyer launched Privacy Cloud and Data Clean Rooms, allowing brands and ad networks to collaborate on measurement and campaign optimization without exposing personally identifiable user data.
AppsFlyer competes directly with other mobile measurement partners (MMPs) such as Adjust (acquired by AppLovin), Branch Metrics, Kochava, and Singular. The business model is typically structured around conversion or usage volume pricing. The most significant structural headwind facing the company in recent years has been the platform-level privacy policy shifts from Apple (iOS 14.5+) and Google (Privacy Sandbox). These changes disrupted the traditional device-ID attribution model and forced the entire MMP category to pivot toward aggregated measurement frameworks like Apple's SKAdNetwork.
The company’s global headquarters and primary R&D center are located in Herzliya. The Israeli site houses hundreds of employees, encompassing the executive leadership, product management, and the vast majority of the engineering organization. Both founders are Israeli. Locally, the company typically hires backend engineers, data scientists, and infrastructure engineers experienced in high-throughput distributed systems, driven by the requirement to handle immense volumes of real-time data processing.
news feed
<a href="https://news.google.com/rss/articles/CBMiZ0FVX3lxTE4xVTRnMWNnd3R1RS0xYVp6eGdIWGNucWJJNk82TnlCWm5XWGp3UWJtVDc3aHRNVlJ5aXVza3ZJZlA5NDhpbnZlYW5zSXlYdHNLQzhGVlFZQ0pzZUdPOUw4Q2dVQ0pRLW8?oc=5" target="_blank">AppsFlyer secures $400 million credit line from Bank Leumi</a> <font color="#6f6f6f">calcalistech.com</font>
Aug 23, 2026
<a href="https://news.google.com/rss/articles/CBMiZ0FVX3lxTE1mOE5Ga0ZLNU1wMHpmQ2s4MDREZFVtZHV1SThNbnJMUDRsUXpxTXFMeVNpRnlRYllXZWhJR2VjZ0xDdF9nTXNTRW5PSW5MZ0V2SmU0ZVhMdVFZWXhxUUpoalFSRXFmR1U?oc=5" target="_blank">AppsFlyer: “The nature of employee expectations has changed significantly”</a> <font color="#6f6f6f">CTech</font>
Jun 29, 2026
Data analytics company AppsFlyer is eyeing the public markets after reportedly securing more than $1 billion in a Series E funding round.
Jun 22, 2026
<a href="https://news.google.com/rss/articles/CBMiaEFVX3lxTE9ZQ2lTa0tobWJ0NFdHaDdwTHpaOEhwZGpHd29RUlY1TjJUcTAzMm9rM3hZN3dGQmZ5SElhYjJHY2FiWWVSbldpa1NldzVoQ19MZUlWNW02THh3azgxMF9uVkwtVmtNWjhv?oc=5" target="_blank">AppsFlyer acquisition stalls amid AI concerns</a> <font color="#6f6f6f">גלובס</font>
Mar 5, 2026
<a href="https://news.google.com/rss/articles/CBMilgFBVV95cUxNbkloX1NUWmI2cWpPRldLLUMwRmFXMnBCU05QaktIeVhXRHJkLVJDMzJyVF80dHIzTlhpeEVwNWhCUEd2WllFcTJORUhJa3B6a1pOTi0tSDZIS05fbHd6Qk1Ta1c4a2FkMWVlUDhMWXRkRnNocFVtY2hWbkpVa1ZMdnJJV1FYcGpIdDYzZXFpdExyOTYxX3c?oc=5" target="_blank">AppsFlyer acquisition stalls amid AI concerns</a> <font color="#6f6f6f">גלובס</font>
Mar 5, 2026
<a href="https://news.google.com/rss/articles/CBMiaEFVX3lxTFAwbFJNSTc3dE1SVk53UWpEeUZlSk1neTRzYUJvRTRCVkZBV1ZsbHFMVExsbFg5VTBKdVU5OTAtUFVBOERLcGxFbVBqTnJid21NQjlybnRTMWx1MWZrUDlURjluOG1UQkNx?oc=5" target="_blank">Private equity firm close to AppsFlyer acquisition for $3b</a> <font color="#6f6f6f">גלובס</font>
Jan 6, 2026
<a href="https://news.google.com/rss/articles/CBMiYkFVX3lxTE9XeF9OTGppcFlJSDQxYUFHREI2MmJEbTBybjVJYUlfSF9VNXk1c1JCQ2tub1ZrV0NubVdFeUI3eDZneVdGeWVpcVVPbWR1YThYYklTT0wweXNDUlRMQ3lwSTJ3?oc=5" target="_blank">Israeli tech firm AppsFlyer nears $3 billion sale</a> <font color="#6f6f6f">Ynetnews</font>
Jan 6, 2026
<a href="https://news.google.com/rss/articles/CBMipgFBVV95cUxNUmVPNjRFMEdZamdnNUs2VmdqYXJyVnhBNzdJMnZkRm0wRTFmQkdxMWdSV0ZWR0FXSlBIR0ctVkRfWDJZcktLT2ZwS2pYcEtEQmVVcHpGLUt6eWE4dktNOHg2N3Q5cW9DQ2RXNFhra2NZZjgxVEcwN0lKWGttbGZDRW5MTmtRTHNWanQ3V3FVNm9sZnZHZVNETm9mdGtGeEw5LWRNLTdn?oc=5" target="_blank">Private equity firm close to AppsFlyer acquisition for $3b</a> <font color="#6f6f6f">גלובס</font>
Jan 6, 2026
<a href="https://news.google.com/rss/articles/CBMiZ0FVX3lxTE9jejFESG9Ic2pxMGlncVA2YWRwVlJPSk5Kb3hqRkc0NURJZ0pKaUdNNFp2RGJ2aUVYLUt4UXktNHIyV3lONlMyZ3R3Y1B3aXc1SWFHeVg0ZWpJd18tRkU3MGdnX1BVYXc?oc=5" target="_blank">Marketing analytics unicorn AppsFlyer eyeing Wall Street IPO</a> <font color="#6f6f6f">CTech</font>
Jun 5, 2024
<a href="https://news.google.com/rss/articles/CBMikgFBVV95cUxNaGwxQ29ob0psSTlUNi0ya1BHNGFoTmlxRVpqaVFxQUVXc3lISFZsaVpOV2NzbHNITy1qT0hpZXptSl9STS05NkRLbkZnX3p3T3VyS0Z2RWhnVjJ6eVpsemdkMFBGcTEwbTRxMHlGR1N5NmVJb1FDc1BadnRUN3NkQ3ZHdXotZ2ZxcGN5TzZSbmJMdw?oc=5" target="_blank">Israeli tech co AppsFlyer renews IPO plans</a> <font color="#6f6f6f">Globes - Israel Business News</font>
Jun 5, 2024
hiring signal · from our data
From our job data · always current
21 open roles in Israel · +29 worldwide
Live openings we track — Israel first, plus worldwide when we have them.