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Product Marketing Manager at OnTarget Communications · Trevo
Own positioning, messaging, go-to-market, and sales enablement for a portfolio of software solutions. Work closely with Product, Sales, Marketing, and Partners to drive clear market differentiation and successful launches.
Scope: Fulltime, Fully Employed
Model: Hybrid - 4 days in office
Location: Central Israel
Define positioning and messaging across industries and personas
Build strong value propositions focused on business impact
Translate product capabilities into clear, simple messaging
Lead go-to-market for launches and major updates
Create sales and partner enablement materials (decks, battlecards, ROI content)
Conduct competitive analysis and support differentiation
Develop analyst-facing narratives
Gather customer insights and build success stories
Requirements
3+ years in Product Marketing (B2B SaaS / enterprise software)
Experience owning messaging and GTM for complex products
Strong storytelling and communication skills
Hands-on with sales enablement and competitive positioning