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Marketing Automation Manager - 50055729 at Phoenix · Trevo
Are you passionate about crafting personalized customer experiences and driving strategic marketing initiatives? We’re looking for a talented Marketing Automation Manager to join our team and lead the design and execution of cutting-edge digital customer journeys.
In this position, you’ll be responsible for creating and managing B2C digital customer journeys, integrating marketing strategy into each touchpoint, and delivering impactful personalize experiences.
What you'll do
Developing and optimizing data-driven customer journeys, ensuring strategic alignment with marketing objectives.
Conducting deep-dive data analysis and measurement, including A/B testing and creative experimentation.
Collaborating with business stakeholders to build actionable marketing plans and drive engagement.
Exploring and implementing advanced creative strategies to enhance customer interactions.
Requirements
Minimum of 2 years of experience in a relevant field
Strong knowledge of Salesforce Marketing Cloud
Experience working with AMP script, SQL, and JavaScript.
Relevant higher education in marketing, business, or a related field.
Comprehensive understanding of customer-centric marketing strategies.