Simple Life is the #1 AI-powered health coaching app for adults who want to lose weight and enjoy a healthier lifestyle—without the stress or extremes. Our mission is to empower people to feel their best every day. By challenging traditional, restrictive approaches, Simple offers a more sustainable method grounded in ease, personalization, and real-life support.
Simple has had over 17 million downloads and more than 300,000 5-star reviews, having helped millions lose weight successfully and sustainably. Simple has earned recognition as Best Virtual Coach and one of the Top 100 AI companies — all thanks to a dedicated global team driving real impact.
With SIMPLE as a partner in their pocket, users feel cared for and empowered to embrace — and stick to — new healthy habits. To learn more, visit simple.life.
We're scaling affiliate marketing at Simple and need an experienced manager to help grow this channel and support the launch of a new program. You'll own partner strategy, recruitment, and commercial performance end-to-end.
What you'll do
Own and scale Simple's affiliate program, focused on mid-to-top of funnel partners in the following markets: US, UK, Europe;
Build and manage editorial, newsletter, and media partnerships that reach our core audience;
Brief partners with strong angles and hooks, working closely with the creative team on production;
Collaborate with Growth, Creative, and Analytics to align strategy and improve channel outcomes;
Forecast, track, and report on program and publisher performance for internal stakeholders;
Support the launch of a new brand program, helping to establish partner infrastructure and go-to-market approach from the ground up;
Run ongoing competitor analysis to benchmark commission structures, partner mix, and campaign approaches.
Requirements
2+ years in affiliate or partnerships - experience in health, wellness, or weight loss is a bonus;
Proven track record scaling an affiliate channel while hitting CPA and ROAS targets;
Strong creative instincts - can write a brief, spot a good hook, and push partners toward content that converts;
Highly organised, thrives juggling multiple workstreams, and keeps every detail on track even when priorities shift fast;
Comfortable with tracking infrastructure - postbacks, pixels, UTMs;
Tools: Impact, Looker, Superset, Jira.
Perks & Benefits:
Open-minded teams, a welcoming and inclusive company culture, plus the opportunity to make a real difference with a game-changing health tech product;