Riskified

Riskified was founded in Tel Aviv in 2012 by Eido Gal and Assaf Feldman. The company provides a fraud-prevention platform for e-commerce merchants, using machine learning to approve or decline online transactions in real time. Riskified went public on the New York Stock Exchange under the ticker RSKD in August 2021.

Riskified's primary product is a transaction fraud-prevention and chargeback-guarantee service aimed at e-commerce retailers. Merchants submit orders to Riskified's platform, which issues a real-time approve/decline decision; when Riskified approves an order that later turns out to be fraudulent, Riskified covers the chargeback cost. This model — shifting fraud liability from the merchant to Riskified — differentiates the company from traditional fraud-scoring vendors that only provide a risk score without assuming financial responsibility. The buyers are typically large and mid-sized online retailers, with customer success and integrations teams serving enterprise e-commerce accounts. Revenue is primarily transaction-based, tied to the volume of orders processed.

Riskified's technical moat is its merchant network: because it processes transactions across a large number of merchants simultaneously, it can identify devices, emails, and behavioral patterns that appear fraudulent on one merchant before they strike another. The platform relies heavily on machine learning models trained on this cross-merchant transaction data.

The flagship product is the Chargeback Guarantee solution, which processes order decisions in real time and assumes liability for approved fraudulent transactions. Riskified also offers a Policy Protect product aimed at reducing abuse of merchant policies such as returns and promotions, and an Account Secure product targeting account-takeover fraud.

Riskified's most directly named competitor is Forter, an Israeli company with a similar chargeback-guarantee model. Other competitors in the broader fraud-prevention space include Signifyd, which operates a comparable chargeback-guarantee program, and legacy fraud-scoring providers such as Kount (acquired by Equifax). The chargeback-guarantee model that both Riskified and Forter pioneered is a distinct segment within the larger fraud-management market.

Riskified's R&D and engineering operations are headquartered in Tel Aviv. The company's founders, Eido Gal and Assaf Feldman, are Israeli. The Tel Aviv office houses the core engineering, data science, and product functions. The company also maintains a significant commercial presence in New York.