Bidalgo

Bidalgo was an Israeli martech company focused on automating digital advertising campaigns, particularly user-acquisition campaigns for mobile apps. The company was acquired by ironSource, the Israeli technology company, in 2021.

Bidalgo's primary product was a platform for managing and automating paid campaigns across networks such as Facebook and Google, aimed primarily at gaming companies and mobile app developers seeking to scale their user bases. The platform incorporated creative analytics capabilities to enable optimization of ad creatives at scale.

Bidalgo operated out of Israel. Following its acquisition by ironSource in 2021, its operations were folded into ironSource's product suite. ironSource itself subsequently merged with Unity Technologies in 2022.