LATAM 4P Commercial Compute

LATAM 4P Commercial Compute Description - Job Summary The LATAM 4P Manager is responsible for defining, orchestrating, and executing the regional 4P strategy (Product, Price, Place, Promotion) to drive profitable growth, market share expansion, and competitive advantage across LATAM markets. This role acts as the “navigator” of the business, aligning global strategy with local market realities, ensuring that category, sales, marketing, and channel teams execute a cohesive and measurable go-to-market plan. Responsibilities 1) 4P Strategy Definition & Planning Define LATAM 4P strategy aligned with:Global (WW) priorities Regional OGSM and business targets Build bi-annual (H1/H2) and full-year 4P plans across segments (SMB, Enterprise, Public) Translate strategy into:Segment-level plans Product/category roadmaps Identify growth opportunities (e.g., AI, Premium mix, SMB expansion) 2) 4P Execution Leadership (Product, Price, Place, Promotion) 🔹 Product Define portfolio strategy (Good/Better/Best, Premium focus, AI devices) Align product mix with:Market demand Competitive positioning Work with WW teams to Ensure readiness of:SKUs, configurations, BOM alignment, launch readiness (from 4P/PLM cadence) 🔹 Price Drive pricing strategy and discipline:Special pricing, bid support, incentives Lead regional negotiations (e.g., CPU pricing, rebates, MDF) 🔹 Place (Distribution & Coverage) Define route-to-market (RTM) strategy:Channel, CEP, HP Store, 3P marketplaces Lead:Channel planning Distributor engagement Target account coverage (enterprise, SMB, public) 🔹 Promotion Own end-to-end demand generation strategy:Campaigns, events, incentives, demo programs Execute 360° go-to-market campaigns with partners (Intel, AMD, NVIDIA, etc.) Manage:MDF allocation Retail activation ABM campaigns 3) Go-To-Market (GTM) Deployment Deploy LATAM 4P plan to countries and stakeholders Enable markets to build localized game plans Lead:Sales enablement (battlecards, training, tools) Marketing alignment Ensure execution across:Events, demos, campaigns, launches 4) Performance Tracking & Business Management Define and monitor 4P KPIs:Revenue, CM, Market Share, Mix, Units Run cadence management (weekly, monthly, quarterly reviews) Ensure all 4P actions are:Measurable Trackable Tied to business results 5) Cross-Functional Leadership Act as central orchestrator across:Category / Product Sales teams Marketing Finance Alliances (Intel, AMD, Nvidia) Channel partners Align:Global teams (WW 4P) Regional LATAM stakeholders Drive decision-making and prioritization 6) Competitive & Market Intelligence Lead:Win/Loss analysis Competitive benchmarking Market intelligence roundtables Define strategies to:Defend against competitors (e.g., Lenovo) Move from price wars to value selling 7) Programs, Incentives & Funding Management Design and manage:Channel incentive programs Internal sales incentives Strategic funding (MDF, STF, alliances) Oversee execution of:Regional programs (Arrow, Trinity, Amplify, etc.) Manage:Demo units Sales assets Campaign funding 8) Sales Enablement & Capability Building Deliver:Training programs (Bootcamps, Tours, Partner enablement) Develop:Sales tools (battlecards, apps, playbooks) Support:Category and sales teams with insights and guidance 9) Campaigns, Events & Customer Engagement Lead execution of:Large-scale events (Amplify, LACF, tours, roadshows) Customer engagements (1:1, 1:few, ABM) Drive:Awareness → Consideration → Conversion funnel Education & Experience Recommended • Four-year or Graduate Degree in Sales, Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence. • Typically has 7-10 years of work experience, preferably in category management, P&L management, or a related field. English and Spanish proficiency is a must Preferred Certifications NA Knowledge & Skills • Agile Methodology • Analytics • Business Development • Business Strategies • Business To Business • Customer Relationship Management • Data Analysis • Digital Marketing • Go-to-Market Strategy • Key Performance Indicators (KPIs) • Market Research • Marketing • Marketing Strategies • New Product Development • Product Management • Product Marketing • Product Strategy • Project Management • Thought Leadership • Value Propositions Cross-Org Skills • Effective Communication • Results Orientation • Learning Agility • Digital Fluency • Customer Centricity Impact & Scope • Impacts function and leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives. Complexity • Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors. Disclaimer • This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management. Job - Sales Schedule - Full time Shift - First Shift (Mexico) Travel - 25% Relocation - NoEqual Opportunity Employer (EEO) - HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s). Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence. For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"