Director of Sales, APAC

Description SuperCom (NASDAQ: SPCB) is a trusted name in advanced tracking, identification, and security solutions since 1988. We deliver multi-disciplinary solutions that combine hardware, software, communications, and cloud-based platforms in the fields of secure identity, public safety, and smart monitoring. We are looking for a highly motivated, results-driven, and customer-focused Director of Sales to join our International Sales team. Reporting to the VP International Sales and based at our Tel Aviv headquarters, this role will be responsible for driving new business growth through the development, pursuit, and acquisition of government contracts for offender electronic monitoring solutions across the APAC region, with a primary focus on Australia and New Zealand (ANZ). The position requires a strategic sales professional capable of building long-term customer relationships, managing complex government procurement processes, and expanding SuperCom's presence in key target markets. Primary Market Focus: Australia & New Zealand (ANZ), with broader responsibility across the APAC region over time. Job Responsibilities: Initiate and execute government sales strategies across APAC, with a focus on Australia and New Zealand (ANZ) Develop and implement a regional sales strategy & business plan for penetrating new markets in APAC both through government tenders and direct sales. Examine marketing and sales statistics to identify opportunities and devise strategies for sales resources focus, maximum growth and increased market share. Develop and maintain a pipeline of new opportunities while closing existing opportunities. Onboard new partners and system integrators that fit with the market preferences and project scope needs Build executive relationships with C-level customers, local partners and distributors Manage RFPs, tenders Initiate and lead pre-sales activities: marketing activities, industry events, specifications, demos, PoC’s, presentations, commercial proposals, etc. Keep accurate weekly reporting on quarterly business opportunities and probabilities for the quarterly forecast Attends Tradeshows and other sales/marketing events as required. Travel is up to 50%, as needed. Requirements 10+ years of enterprise technology sales experience 5+ years government/public sector sales in Australia & New Zealand Previous sales experience in Australia and New Zealand is a must Bachelor’s degree Experience in leading or responding to RFPs Strong technical foundation or experience selling hardware, software, cloud services, etc. Experience negotiating product & multi-year services contracts. Proven success as a leading individual contributor and as a team player. Able to demonstrate multimillion-dollar in new sales revenue year after year. Skilled problem-solving and analytical skills. Brings a confident executive presence, comfortable engaging government decision‑makers as a trusted technology advisor A collaborative team player, thriving in matrixed, cross‑functional, effective, and credible across diverse markets, countries, and business cultures in APAC Fluent in English Experience in the EM industry is an advantage Past background in R&D or a customer-facing Project Management role is an advantage