Job description
Description
Moon Active is one of the world’s fastest-growing mobile game companies, providing entertainment to millions of active users across the universe. The company is headquartered in Tel Aviv.
We’re looking for a driven and ambitious Influencer Marketing Manager to join our growing Marketing team. In this role, you will be the engine behind our creator collaborations—conducting large-scale online research to identify high-potential partners, executing global influencer marketing campaigns, and identifying new marketing opportunities to scale our reach.
Responsibilities
Conduct large-scale online research and data mining to identify influencers and content creators who align with Moon Active’s diverse audience.
Lead the end-to-end management of influencer campaigns, including outreach, negotiation, creative briefing, and performance monitoring.
Proactively scout for new marketing channels and partnership opportunities to maintain our competitive edge.
Build and nurture professional relationships with talent, agencies, and management firms across various social platforms (TikTok, YouTube, Instagram).
Analyze campaign results against key growth KPIs, using data to refine your approach and maximize ROI.
Requirements
5+ years of experience in influencer marketing, digital partnerships, or a research-heavy marketing role, with a proven track record of managing campaigns specifically within the US market.
Strong ability to conduct deep-dive research and utilize data to support marketing decisions.
A "get things done" attitude with the ability to manage multiple high-scale campaigns simultaneously, including the flexibility to occasionally align with international time zones (US market).
A creative eye for developing innovative partnership concepts and providing direction for engaging content and scripts.
Deeply immersed in digital culture, with an up-to-date understanding of social media trends, viral content, and platform algorithm shifts.
Absolute fluency in English is required to communicate effectively with global partners.
An Advantage:
Prior experience in the gaming industry or a personal interest in mobile games
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