Glassbox

Glassbox is a digital experience analytics company headquartered in Israel, with offices in New York and London. The company was founded in 2010. Glassbox provides a SaaS platform that records and replays digital sessions — web and mobile app interactions — so that product, UX, and customer experience teams can understand exactly what users did and where they encountered friction.

The flagship capability is session replay combined with automatic capture of every user interaction on a website or native mobile application, without requiring manual tagging of events. This is aimed primarily at enterprise customers in regulated industries such as financial services, insurance, and retail, where understanding customer drop-off in digital journeys carries direct revenue consequences. Buyers are typically product managers, digital analytics teams, and customer experience leaders. The platform is sold through a direct enterprise sales motion. Glassbox differentiates itself on the compliance angle: because its capture is server-side rather than purely client-side JavaScript, it positions the offering as more suitable for regulated sectors where data residency and privacy controls matter.

Glassbox's core product is its session replay and analytics platform, which includes struggle detection — automatic flagging of rage clicks, dead clicks, and error encounters — as well as funnel analysis and crash analytics for mobile apps. The company has built AI-assisted features that surface anomalies in user behavior without requiring analysts to manually construct queries. Glassbox holds SOC 2 Type II certification.

Glassbox competes directly with Fullstory, Contentsquare (which acquired Heap in 2023), and Microsoft Clarity at the lower end. Contentsquare is the largest direct competitor by scale and has aggressively consolidated the digital analytics space through acquisitions. Glassbox differentiates on enterprise compliance positioning and server-side data capture, targeting segments where Fullstory and Contentsquare face more friction with security and compliance reviewers.

Glassbox's R&D center is based in Israel. The Israeli team handles core platform engineering and product development. The company also maintains commercial offices in New York and London to support its primary enterprise markets in North America and Europe.